Design and Policy Management

I’ve been considering the thoughts around the curation of the design industry for a couple years now. It started about 2 years ago when I got involved in the International Council for the Societies of Industrial Design (ICSID). I’ve been using the word “curator” because it seems that the design industry requires someone that can manage the discussion of the industry. It currently seems that the curator of the design industry is IDEO. They seem to have have the most voice and attract the most public attention when it comes to the discussion(s) surrounding the design industry.

The realization I am coming to is that the term I should be using is “Policy”. Who manages policy for the design industry…specifically the Industrial Design industry? I would think that organizations like IDSA (Industrial Design Society of America) or ACID (Association of Canadian Industrial Designers). I know that ACID does some policy management, but it is not particularly transparent. The same goes for IDSA. I don’t see any indication of policy management. Even more to the point, I don’t see the driving of design policy.

I will be the first to admit that just because I don’t “see it” doesn’t mean it isn’t happening. I do know, however, that most government policy makers I speak with (still) don’t seem to understand the value of Industrial Design, and therefore are not gaining benefits of tax credits (e.g. SR&ED in Canada) that other R&D fields get.

This thought process comes from the AVC.com blog where Fred Wilson speaks about his Venture Capital company and their focus on managing policy for their portfolio of investments.

So, if you’re involved with any of these professional industries I’m referring to, I’d love to hear how you’re driving policy.

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